“We have worked with Define on a number of projects. They always demonstrate integrity in their work, and sensitivity to the creative process. Above all, they’re focused on making communications more effective, and in our experience they often do”
Planning Director, DLKW
“I have been working with Define for a number of years across a range of projects. It has always been a pleasure working with them and most importantly they have produced useful insights that have been directly actionable for our business”
Head of Global Consumer Insight, Vertu
“Define responded to a challenging brief with a comprehensive and creative solution. Not only did they deliver against this in tight timescales, they left our Board with fresh insight and direction…”
Head of Communications, Camden and Islington Mental Health Foundation Trust
“Define has pioneered some truly innovative methodologies to get under the skin of a challenging target audience (and even more challenging subject matter). The depth and sensitivity of their analysis has given us the confidence to back brave creative solutions and use marketing tools and techniques which have rarely been used in Government campaigns.”
Behaviour Change Planning Lead, Change4Life team, DH
“It has been a pleasure working with Define. They embraced a challenging brief using an innovative mix of methodologies to facilitate open discussion on an extremely sensitive subject within a hard-to-reach population. Define’s detailed analysis and recommendations have provided us with the depth of insight needed to develop a targeted and effective campaign.”
Health Programmes Manager, Tommy’s
“Since our end clients are very demanding, we ask much from ourselves and our suppliers - knowledge, flexibility, quality relationships and thorough results are all important to us. Only a few suppliers are able to maintain the standards we require. Define, working with us on a project about the consumption and distribution of olive oil in the UK, managed to do much more. They used their contacts and expertise to provide qualified opinions. By assisting us in defining the important and UK-specific issues they delivered punctual, precise and thorough results. In such instances, our supplier becomes our partner and a safe pair of hands for future studies.”
Senior Consultant Marketing and Market Research, AREA GROUP (Italy)
